Chatbots for Fb Messenger, What's new in customer service
The artificial intelligence of a Chatbot, maximizes the communication from companies to users through Facebook Messenger
The use of chatbots in online customer service is becoming increasingly important, to quickly respond to users' concerns on a website. For this reason, social networks are increasingly betting on the use of virtual robots as a business communication tactic, in order to directly answer questions and manage user service actions.
Esta modalidad de Inteligencia Artificial busca descubrir y conocer mucho más a su audiencia y atender a sus necesidades de manera inmediata, logrando el a hundred% de efectividad en la comunicación.
¿Qué son los Chatbots?
Son robots virtuales creados con inteligencia artificial, que permiten mantener una comunicación fluida, con sentido, a través de un chat y a los cuales podemos hacer preguntas sobre información necesaria, dudas por resolver, información para planificar un viaje y asesoría durante todo el proceso de compra de un producto.
Los Chatbots, entran dentro del grupo conocido como bots, y un ejemplo claro de ellos es la famosa ‘Siri’ en iPhone, que puede a través de una conversación escrita de voz, redactar una nota importante en tu calendario, revisar tu correo electrónico, buscar en Web información sobre algún tema de interés, entre muchas otra cosas más.
Estos nuevos amigos virtuales se apoderan de las redes sociales de moda como Slack, y, KiK y Facebook, orientadas a comunicación de empresas y la atención de los consumidores digitales. Dan toda la ayuda necesaria en la compra de productos a través de comercios electrónicos e-commerce y muestran contenidos relevantes de la empresa sus clientes.
Chatbots para Facebook
Los bots existen desde ya hace muchos años atrás, pero el uso activo dentro de las redes sociales, vuelve a ponerlas como una de las opciones más innovadoras para la atención a usuarios. Fb persigue la evolución, tanto así, que Mark Zuckerberg mencionó en un congreso importante para desarrolladores internet, que los usuarios podrán conversar con sus bots de formar tan fluida como lo hacen con sus amigos.
¿Cómo usar los Chatbots de Facebook?
Los chatbots trabajan de manera integrada al Fb Messenger, a través de una API (Software Programming Interface, in English), que permite la interacción con los usuarios a través de texto, imagery, botones de acción y enlaces. Con ellos podemos ofrecer noticias información relevante, reservas de tickets, informar sobre el estatus de una compra, responder preguntas puntales sobre productos, and much more.
Como usuario, simplemente debes escribir un mensaje a la página Fb de tu interés y de tener un bot integrado al messenger, te responderá de inmediato. Inside that conversation you can have all the information you are looking for.
If you don't like it, you simply don't want that much conversation, You can mute it or block it whenever you want on Facebook Messenger.
How to create your own Chatbot?
You can create a new application for Facebook Messenger directly and program your bot, Rely on platforms like for example Botsify , which allows you to create them easily connected to your business page, And it is up to you to be very creative with your new virtual companion.
I leave you a tutorial video that can help you create it with Botsify without problems.
Advantages of using Chatbots for Facebook
Direct contact with customers at any time.
Reduces costs and time for technological religion businesses, due to its ease of contact.
The evolution of artificial intelligence allows customizing customer service, helping to generate empathy.
It guides the user through all the company's information and to where they will make the purchase or subscription.
It allows capturing important data on consumer behavior, for the analysis and creation of strategies in advertising campaigns.
Examples of Chatbots for Facebook
If what you are looking for is to stay informed, this Chatbot is an excellent option, the news of your interest will be sent to your conversation window according to your preferred topics.
Jarvis is faster than programming the alarm on your mobile directly to remind you of an event or anything, You just need to be specific with the date and time and he will send you a message via Messenger.
This bot will provide you with all the flight information, if there is a delay or a terminal change. This chatbot is a good example for e-commerce companies that need to ship products.
Have a quick medical consultation with a bot. Describe your symptoms and it will give you answers to similar questions handled by the company. If you still can't find the answer you're looking for, it gives you the option to chat live with a doctor.
This Chatbot makes purchasing easier for you, you just need to write what you're looking for and it will give results from the page with price and more. Nothing better than having an easy way to buy your favorite products.
Do you think bots can replace Community Managers?
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Author: Luis Arata Marcano
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